Call to Action Marketing Notion Planner

The CTA isn’t the end—it’s the entire customer journey in disguise.

This Notion planner breaks down the vague idea of “call-to-action” into 9 powerful, strategic steps that guide your audience from discovery to recommendation.

✅ Most CTAs fail because they’re too vague. This planner makes it actionable.

✅ Understand why people click, when they hesitate, and how to build a journey that flows like magic.

Who is this for?

👉 You are a business/ freelancer working on your marketing

👉 You want to map the customer journey of your audience

👉 You want to track customer behaviour that scales your business

👉 You love Notion

What’s inside:

A 9-part framework that maps the complete CTA journey—before and after the click

1. Discover – Where your audience finds you
2. Connect – How they emotionally click with your message
3. First Click – The moment they enter your world
4. First Conversation – That low-commitment nudge to build trust
5. Need – Creating urgency so they don’t delay
6. Verify – Giving proof that seals the deal
7. Purchase – Making the buying process smooth and worth it
8. Re-Purchase – Turning one sale into many
9. Recommend – Inspiring referrals through trust and ease

Each one is a checkpoint in the journey most brands forget to plan. You won’t.

• You will get databases to refine every step from first impression to re-purchase and referral
• A focus on emotional connection, urgency triggers, and trust-building checkpoints
• Thoughtful planning space to transform one click into lasting engagement

The 9 key steps that reimagine the CTA as a full journey—from how your dream customer discovers your offer to how they end up raving about it. Each step is designed to help you spark connection, build urgency, create trust, and keep the conversation going long after the click.

Because a CTA isn’t a button—it’s a story. Let’s write it well.

💌 Got a question? Email me at veryhappyhabbits@gmail.com

Terms and Conditions:

This license is intended for individual use exclusively. It is prohibited to share, resell, or utilize segments of this template as content.

Frequently Asked Questions

What is your policy on refunds? Regrettably, I do not offer refunds for this template. Once you have access to the link, it remains available to you and its forbidden to share the link with others.